Included with every Avortyx account
In Avortyx, open Integrations and click + Install on Google Ads to link your Google account.
From Ad Click to Reported Conversion
Let Google Ads see the calls it earned
Every Google ad click lands on your page with a click ID. When that ID travels onto the call as a token, Avortyx reports the finished call to Google Ads as a conversion, and your campaigns start bidding for the clicks that actually become revenue.
- Link Google — give Avortyx access from the integration page.
- Pick a client account — conversions go to the Google Ads client account you choose (manager accounts are not supported).
- Match offers to conversion actions — use an existing conversion action or make a new one. By default the click ID comes from the
gclidtoken. - Every finished call counts — any finished call on a matched offer that carries a click ID is reported as a conversion, valued at what the call earned.
What arrives with a Google Ads click
Sample valuesSample values shown. Visit this page from a Google ad and the table fills in with what your own click brought.
Google click ID gclid | Cj0KCQjw-SAMPLE-click-id |
|---|---|
Google app click ID (iOS) gbraid | |
Google web click ID (iOS) wbraid | |
Source utm_source | |
Medium utm_medium | cpc |
Campaign utm_campaign | final-expense-calls |
Keyword utm_term | final expense insurance |
Ad variant utm_content | ad-a |